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February 17, 2009 Business and Professional

CEO PETER BRAUN LEAVES THE ALZHEIMER'S ASSOCIATION

From: Alzheimer's Association, California Southland Chapter

EDITOR'S NOTE:  BRAUN IS A PASADENA RESIDENT

After 20 years as President and CE0 of the Alzheimer's Association, California Southland Chapter, Peter Braun has completed his tenure with the organization and has chosen to move on as a consultant in the field of health and aging and in nonprofit management.

Earl Greinetz, Chair of the Board of Directors spoke on behalf of the leadership of the organization, “On behalf of a grateful Board of Directors and a grateful community, I want to express our gratitude to Peter for his leadership.  His fine leadership at the local, state, national, and international levels leaves an enviable record.  His work and commitment is honored.  He took a small organization and created an institution.  We wish him well as he enters a new stage in his career.”

During his remarkable tenure with the Alzheimer’s Association, Mr. Braun built an organization from $250,000 that served hundreds, to a $10 million organization that now serves thousands.  He envisioned a human services agency that would provide services to reflect the Southland’s ethnic diversity, with model programs that have been recognized nationally. 

Peter Braun was the prime fundraiser for the organization, from galas to Memory Walks, corporate and foundation partnerships, major gifts, and from individual donors, all to expand services to families and caregivers coping with Alzheimer's and raise funds for research.

Mr. Braun noted, “I take great pride having provided the leadership to transform the Alzheimer's Association and the Alzheimer's movement.  In having built and sustained the Association, I leave a rich legacy. It is time to pass the mantle to new leadership.” 

Peter was a public policy leader in Los Angeles and regionally, statewide, and nationally.  He helped create the Los Angeles Leadership Council for Aging Services and served on many committees regarding the needs of the aged for the City and County of Los Angeles.  Peter was also a delegate to the White House Conference on Aging in 1995 and has been a national leader calling for Long Term Care Reform.  He was key to the Alzheimer's Association's State presence, serving on the Secretary of Health and Human Services' Alzheimer's Advisory Committee for nearly a decade and providing leadership to the Association's Public Policy Committee and California Council.  Just this past year, he also provided the leadership that has resulted in the development of a State Plan for Alzheimer’s disease. 

Peter understood the unique responsibility of building a partnership with the entertainment industry.  He involved dozens of celebrities with the Alzheimer’s Association, putting a face on the disease throughout the United States, from Los Angeles to Washington, D.C.

During Peter’s tenure with the Alzheimer’s Association he participated as a leader in its rapid growth, serving on its National Management Team, numerous committees and task forces, and speaking at conferences from San Francisco to Boston, from Chicago to Washington, D.C.  Peter was also an international leader for the Alzheimer’s movement, serving as a leader from London-headquartered Alzheimer’s Disease International, speaking to groups from 40 to 4,000 at international conferences for over a decade. 

Earl Greinetz spoke again on behalf of the thousands of people whose lives were helped through Peter’s vision and his 20 year commitment to the Alzheimer’s movement, “Your leadership, passion, and dedication has helped to change the lives of millions.  From all of us at the Alzheimer’s Association, California Southland Chapter, we thank you.” 

The Alzheimer’s Association, California Southland chapter is the leading donor-supported health organization committed to research, care and support for those living with Alzheimer’s disease and their families in the counties of Los Angeles, Riverside and San Bernardino.  For more than 27 years, the chapter has provided critical services and programs to thousands of Alzheimer’s affected-families in California Southland communities.  For more information, visit www.alz.org/californiasouthland or call the 24-hour helpline at 1-800-272-3900.

 

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