Better Bennington Corporation (BBC) proudly reports a remarkable success for this year's Small Business Saturday, held on November 25, 2023, in a resounding celebration of community spirit and support for local businesses.

Downtown Bennington thrived with activity as shoppers and diners flocked to indulge in the vibrant offerings of the local business community. The streets buzzed with energy as residents and visitors alike embraced the holiday cheer and shopped locally.

The BBC orchestrated a festive atmosphere with a host of engaging activities, making the day unforgettable for attendees. Santa and his cheerful elf spread joy downtown while the hot cocoa bar provided a warm and welcoming respite on a brisk day. The ornament and dreidel decorating stations allowed participants to infuse a personal touch into their holiday decorations for the community tree.

One of the day's highlights was the photo op on Main Street, creating memorable moments for families and friends. The "Shop Small" tote bag giveaway added an extra element of excitement, with two lucky winners discovering Downtown Dollars tucked inside their bags.

The thrilled recipients of the Downtown Dollars expressed their gratitude for the unexpected bonus, reinforcing the impact of supporting local businesses. The BBC is delighted with the community's enthusiastic response and is grateful for the collaborative effort that made Small Business Saturday a resounding success.

As we reflect on this Small Business Saturday, the Better Bennington Corporation extends heartfelt appreciation to the community, local merchants, restaurants, and all participants for making it a day filled with warmth, camaraderie, and a shared commitment to the vibrant spirit of downtown Bennington.