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City of Tempe - Negotiations Begin To Revitalize Danelle Plaza While Keeping Its Local Identity

Government and Politics

September 24, 2022

From: City of Tempe

TEMPE, AZ - A beloved Tempe shopping center could get a new life while maintaining its longtime local identity through a redevelopment opportunity now moving forward.

The City Council voted last night to begin negotiations with a redevelopment team that wants to remake Danelle Plaza, located at the southwest corner of Mill and Southern avenues.  

First opened in 1963, over the years dozens of restaurants, bars and retail shops have been located in the plaza, including music venues, a former skateboard park and more. A temporary Tempe City Hall was once housed in the plaza while the current City Hall was under construction.

The goal of this possible redevelopment is to maintain the plaza’s iconic local identity and businesses like Yucca Tap Room, while enlivening it with affordable and workforce housing, new community space and other new uses. The City of Tempe owns a portion of Danelle Plaza.

Marketing poster for Danelle Plaza from 1963.

City staff will begin negotiations with the team of Guina Affiliated Developers, Hu Commercial Properties II, LLC, Yucca Rental Properties, LLC and Desert Viking Development, LLC. Read their responses to the Aug. 24 Request for Qualifications.

Negotiations could take several months and may result in staff bringing a proposed development agreement to the City Council for its consideration. There will be opportunities for public input.

Rodney Hu, second-generation owner of Yucca Tap Room and owner of Hu Commercial Properties II, is part of the team negotiating with the City of Tempe.

“This plaza means so much to my family and the community,” Hu said. “We’re excited that the city has given us an opportunity to negotiate to improve Danelle Plaza for future generations.”

“This is an opportunity for the city to begin negotiations on this property that is so valuable to the community in terms of its history, location and culture,” said Eric Guina, Guina Affiliated Developers.

Historic Danelle Plaza photos and more can be found at tempe.gov/DanellePlazaRFQ.

About the City of Tempe

Tempe makes waves as a technology and business magnet, an inclusive, caring community and a hub for recreation and adventure. Visit us.

Tempe City Council has set five priorities to ensure our city thrives. We track our progress on those priorities by collecting data on more than 100 performance measures and showing it on a public dashboard. See the goals and data: tempe.gov/StrategicManagement.