Rooftops Newsletter: America's Seniors Flock to Farmers Markets

Clubs and Organizations

February 11, 2013

America's seniors flock to farmers markets

Nutrition incentive programs and farmers market nutrition program vouchers encourage access to locally grown produce

Gus Schumacher, Executive Director of Wholesome Wave

Seniors across the country are flocking to farmers markets. Many make the weekly trip to their neighborhood market to buy fresh, locally grown fruits and vegetables. Others are becoming "market gardeners" and are using farmers markets as a venue to sell their produce. One such senior, David Light of Orleans, Massachusetts, continues to expand his seasonal Cape Cod "market garden" on his small farm in East Orleans, selling his sought after blueberries and unique cucumbers at the local farmers markets. A regular, he often brings along his grandson to assist in handling the many customers lining up early for his tasty fresh, local produce. Each year, David proudly displays his "Massachusetts Farmers Market Coupons Accepted" sign at his market stand.  READ MORE

Above photo: Gus Shumacher with Doris Mills at the Provincetowm, MA Farmer's Market, August 2012

Casa Bianca Farms contributes surplus produce to Meals on Wheels

Annette Cuzzolino, owner, Casa Bianca Farms

Last summer, Casa Bianca Farms established a relationship with Meals On Wheels of Northampton County (MOWNC), Pennsylvania, in response to a letter requesting donated surplus crops from local farms.  JoAnn Nenow, Executive Director MOWNC, thinks it is "wonderful to have the support of local farms, as well as fresh produce from the area to include in our meals".  The new relationship highlights the strength of a community working together to aid individuals such as homebound seniors. Among the produce donated in the preparation of meals were cucumbers, squash, eggplant and peppers.READ MORE

Above photo: Annette Cuzzolino with her sons.