Sportscaster Bob Rathbun Shares Industry Expertise at HPU

Schools and Libraries

October 4, 2014

From: High Point University

HIGH POINT, N.C---Emmy award-winning sports announcer Bob Rathbun visited High Point University Sep. 30 and Oct. 1, 2014 to share with students and the community his expertise on sports journalism, successful management and putting dreams into action.
Since 1987, Rathbun has broadcast college football in the SEC, ACC and Big East for FOX Sports South and Raycom. One of the NBA's most recognizable and decorated play-by-play announcers, his basketball work has earned him opportunities to call games for TNT, NBA-TV, CBS, ABC, ESPN, FOX Sports Net and the ACC Television Network. His baseball resume includes 10 years as FSN South's voice of the Atlanta Braves, three seasons in Detroit with the Tigers on WJR Radio, and part-time work for the Baltimore Orioles on Home Team sports.
During his community presentation on Sept. 30 titled "Fast Forward Winner," Rathbun discussed how to take an idea, put it into action and achieve remarkable results. He walked attendees through six concepts including using imagination, the art of preparation and trusting intuition that empower people to realize their dreams by visualizing them and then taking the steps necessary to achieve them.
Rathbun also spoke to students in multiple HPU classes about sports journalism, news reporting and successful management including a senior production experience class led by Dr. Jim Trammell, assistant professor of electronic media.
"What is one of the biggest things I could stress to you? Be good storytellers," Rathbun told broadcasting students in Trammell's class. "This is a visual medium. You want to grab the viewer's attention, and there are a lot of ways to do that: with compelling video, compelling audio, through narration, first-person and more. Look at how the major networks do stories on athletes to get ideas on how you can excel at it, too."
Rathbun went on to explain how much preparation play-by-play announcing requires.
"Know the players inside-out," he said. "Know the rules like the back of your hand. Review videos of past games to familiarize yourself with the positions of players. And finally, talk to people; as much research as you can do, the best way to learn more is to talk to the players themselves."
"I'm currently the station manager of the radio station here on campus," said HPU senior Dylan Smith, who is taking Trammell's senior production experience class this semester. "After I graduate, I plan on going into radio broadcasting or audio production, so it's great that I can gain real-world wisdom and advice from someone who has actually worked in the industry."
Author of the book "The Fast Forward Winner," Rathbun is the voice of the NBA's Atlanta Hawks, the WNBA's Atlanta Dream, as well as the network's long-standing college football, basketball and baseball authority. He has been named Sportscaster of the Year eight times in two different states, has earned nine NATAS Southeast Regional Emmy Awards for his broadcasting excellence, and has been selected for induction into three different Halls of Fame.