The New york Coffee Festival is new york's flagship coffee event, celebrating the burgeoning specialty coffee scene in this great city.

The 2023 festival will feature live experiences from over 100 coffee, food and equipment suppliers. Visitors will enjoy endless free coffee tastings, interactive workshops, demonstrations from world-class baristas, delicious street food, intoxicating coffee cocktails, live music, art and so much more.

What's Happening

Latte Art Live

LATTE ART LIVE IS AN INTERACTIVE ZONE DEDICATED TO THE SKILL OF LATTE ART.

You’ve seen them on Instagram, and now they are at work right in front of you. Phoenix, rosetta or swan; you name it, the legends will pour it, teaching you their technical skills along the way.

Latte Art Live is back, with the world’s best baristas set to pour the unimaginable. Expect a series of tournaments, showcases and hands-on workshops at The New York Coffee Festival.

Here's what to expect:

The latte art tournament
Watch 32 baristas go head-to-head in a battle of skills and technical abilities across a series of rounds, where only one will emerge victorious to win the $1,000 grand prize. With three world-class judges on the panel and rounds featuring matcha, oat milk and dairy milk, cheer on your favourite baristas as they create latte art you never thought possible.

Try your hand at latte art
Take part in 30-minute hands-on workshops where the pros will teach you the techniques and skills behind jaw-dropping latte art. With a rotating cast of baristas, pop back as many times as you like to learn different skill sets, from colored latte art to flying phoenixes.

Witness live demonstrations
Join the pros as they walk through their favourite tips and tricks on creating the perfect latte art to be envied. From hearts to seahorses and rosettas to swans, gather round and watch your favourite baristas free pour magic right in front of your eyes.
 
Schedule:

Friday

11:30am | Latte Art for Beginners  – Joseph Gonzalez & Javi Alvarez
12.15pm | Hearts with EM  – Emillee Bryant
1:00pm | Introduction to Free Pour & Seahorses – Donald Perdomo
1:45pm  | Coffee Masters: Meet the Competitors
2:30pm | Latte Art en Es espan’ol - Nestor Castillo
3:15pm  | Marc and Friends Latte Art Demo - Marc Chiusano
4:00pm  | Round of Paws –  Mohsin Uddin & Chateau Le Woof
4:45pm  | Proph's Latte Art Exhibition – Walter "Proph" Alarcon

Saturday

11:30am | Latte Art for Beginners – Joseph Gonzalez & Javi Alvarez
12:15pm | Latte Art Session - Frisson Espresso by Tulian & Rob
1:00pm | Cafe’cito Hour - Maxie De Los Santos
1:45pm | Marc and Friends Latte Art Demo - Marc Chiusano 
2:30pm - 4:45pm | Espresso State of Mind Latte Art Tournament

Sunday

11.30am | Latte Art for Beginners – Joseph Gonzalez & Javi Alvarez
12.15pm | Frisson Espresso - Tulian Sanchez & RO
1:00pm | Free pour Latte Art - Marquis Hernandez
1:45pm | How to make Swans - Sean Ben-Zvi
2:30pm - 4:45pm | Espresso State of Mind Latte Art Tournament

Coffee Masters NYC

12 CONTENDERS
7 DISCIPLINES
1 WINNER
 
CREATIVITY, PASSION, SKILL, KNOWLEDGE AND PERSONALITY
– THIS IS WHAT MAKES A COFFEE MASTER.

HOW IT WORKS 

Coffee Masters is the fast-paced, multi-discipline global barista tournament which has taken place annually at The London, New York and Los Angeles Coffee Festivals since 2015.

Judged by a panel of industry figureheads, the fast-paced knockout battle format of Coffee Masters™ sees 12 baristas showcase their skills head-to-head across a broad range of disciplines:

The disciplines are: The Cupping, The Brewing, The Origin, The Latte Art, The Order and The Signature Drink, with The Espresso Blend being included for those who successfully made it to the Coffee Masters semi-finals.

THE CUPPING

The Cupping tests the barista’s ability to understand taste profiles in a highly-competitive time-pressed battle.

Each competitor is presented with six coffees set in a particular order and the competitors have three minutes to taste and memorize the order in which those coffees are placed on the table.

The coffee bowls are then shuffled randomly and competitors have two minutes to taste and return the coffee bowls back to their original order.

THE BREWING

The Brewing tests the barista’s ability to choose the right brewing method for a coffee.

The competitor will select one of the six coffees presented in The Cupping round to brew.

This discipline aims to assess the barista’s understanding of grinding and their ability to select the right brewing method from a Chemex, Aeropress or V60 to maximize taste.

The competitors will be judged on the correlation between their choice of coffee and brewing method, their presentation and the taste of their coffee.

THE LATTE ART

The Latte Art tests the barista’s mastery of milk, challenging them to create specific patterns in milk-based drinks against the clock.

The judge will roll a dice three times, determining three different coffee patterns that competitors have to replicate and present to the judges.

The presented coffees will be judged on visual appearance of the pattern, milk quality and contrast.

THE ORDER

A real world test.

Baristas are challenged to deliver an order of 10 espresso-based drinks, common to a quality café menu.

Baristas will be presented with an order docket, which they will be challenged to produce in nine minutes or less.

The competitors will be judged on their technical skill, cleanliness and time.

THE SIGNATURE DRINK

A signature drink is a coffee based mixed beverage consisting of three or more ingredients, as long as they are safe and legal to use.

Baristas will need to replicate and present the same Signature Drink that they created for their online submission video.

The competitors will present three identical drinks to the judges and will be judged on taste, creativity, consistency and presentation.

THE ESPRESSO BLEND

The ‘Espresso Blend’ discipline will only occur once contenders have reached the semi-finals.

Baristas will create an espresso blend from the coffees used in The Cupping.

The two finalists will then need to replicate their bespoke blend during the final.

THE ORIGIN

The Origin tests the barista’s ability to identify coffee origins by taste, in a highly competitive time-pressed battle. Each contender is presented with six co?ees, and a table-top map of the world. The contender will have ?ve minutes to taste the coffees and place them on the map in the correct geographical location from where they originate.

Cocktail Masterclass

The art of mixology...

Become a cocktail connoisseur at the Cocktail Masterclass! Brought to you by Smirnoff Vodka, the Cocktail Masterclass is the perfect opportunity to learn from world-class mixologists and master the art of creating exquisite cocktails.

Led by industry experts, this masterclass will equip you with all the skills you need to recreate the magic in the comfort of your own home. And of course, you get to enjoy all your creations along the way!

The Lab

Food (and coffee!) for thought.

The New York Coffee Festival’s extensive Lab Programme is designed to offer visitors an array of interactive demonstrations, workshops and tasting sessions, as well as fascinating talks and lively debates on everything from creating healthier working environments for baristas to sustainability in the coffee industry.

The Lab line-up equips you with the latest industry knowledge, cutting-edge trends and ready-to-action market insights to future proof your business.

Sensory Experience

Get back to your senses...

Prepare for a sensory maze containing a series of unique experiences and discover flavors designed to test your senses to the max - led by Jake Leonti, Cafe Guru of F+B Therapy

After a brief meditation to focus the mind and enhance the olfactory and gustatory connection, A personal audio guide will lead you through a series of aromatic and tasting encounters designed to expand perception of flavor. Over 15-30 minutes and you'll learn how to identify different flavor profiles and manipulate your tastebuds.
 
Coffee Music Project

Sit back, relax and enjoy the show.

You’ve watched Latte Art Live, indulged in a couple of Cocktails and checked out all of our amazing exhibitors... now it’s time to chill out and enjoy some live music.

The best artists from NYC and beyond, spanning a variety of musical genres, will take to the main stage, courtesy of The Coffee Music Project, an international platform for emerging talent.

The Roasters Village

The world's finest coffee roasters take up residency in The Roasters Village to serve up a selection of incredible and unique coffees.

Sample the best of the best roasters from NYC or discover new international roasting sensations, then pick up your favourite to take home and test your home barista skills!

Coffee Cocktail Bar

Live music, chill vibes and a refreshing cocktail... There’s nothing quite like it.

Lucky you; The New York Coffee Festival offers all of the above.

Just like an incredible cup of coffee, the perfect cocktail requires balance, relying on a delicate combination of flavors, aromas and mouthfeel.

Last year we partnered with Mr Black to bring you Mr Black Coffee Cocktails. Here's what was on the menu

Espresso Martini
Mr Black Coffee Liqueur, Espresso

Cold Brew Old Fashioned
Mr Black Coffee Liqueur, Roe & Co Whiskey, Orange Bitters

White Russian
Mr Black Coffee Liqueur, Oat Milk

Please enjoy responsibly.

About Mr Black
 
Mr Black are high-quality roasters and distillers from Sydney, Australia, on a mission to bring craft coffee to the night. Established in 2013, Mr Black Cold Brew Coffee Liqueur has become the cocktail coffee of choice for many of the world’s best bars, restaurants, and retailers. Mr Black Cold Brew Coffee Liqueur is a bittersweet blend of top-grade Arabica coffees and Australian wheat vodka. Our roasters source specialty beans from the best growing regions to create a complex liqueur that is bold, balanced and unapologetically coffee.

Project Waterfall

Coffee for a cause.

The New York Coffee Festival is proud to donate 100% of all profits to Project Waterfall - a charity working in partnership with NYC-based charity: water to bring clean water, sanitation and education to coffee-growing communities.

785 million people around the world don’t have access to clean water, with the majority living in isolated and rural areas - the same areas growing our coffee. This is why we passionately support Project Waterfall’s work.

Since 2011 they have raised over $2 million and changed more than 80,000 lives across 7 countries, with The New York Coffee Festival contributing over $290,000 towards this work.

Street Food Market

What's cooking?

Warning - do not read when hungry!

After sampling lots of amazing coffee, watching the pros at Latte Art Live and discovering everything that The New York Coffee Festival has to offer, you’ve likely worked up an appetite. Make your way to The Street Food Market where you can dig into delicious food offerings from NYC’s top eateries and satisfy your inner foodie.
 
Are you following a plant-based diet? We have you covered. Craving something sweet? No problem. There’s something for everyone at the Street Food Market.

Coffee Art Project

The Coffee Art Project is an exciting art competition linked to the theme of coffee and is one of our core fundraising initiatives.

The Coffee Art Project competition showcases the creativity and talents of emerging and established artists, while engaging a deep spirit of community among those who share a passion for great coffee.

All artists are invited to submit an original piece of artwork that represents a creative, unique and personal connection to the concept of 'coffee' or a 'coffee shop experience.'

Artists specializing in all media types could submit any form of art, including: paintings, drawings, photography, film, design, sculpture and conceptual art.

Date: October 6-8, 2023

Time:

Trade-Only Session

Friday

11:00am-6:00pm

To enable a comfortable flow of visitors throughout the event, sessions will be held per day over the weekend days:

Saturday

Morning session: 9:30am-12:30pm
 
Afternoon session: 12:30pm-3:30pm

Late session: 3:30pm-6:30pm

Sunday

Morning session: 9:30am-1:00pm
 
Afternoon session: 1:00pm-4:00pm

Location: Metropolitan Pavilion - 125 West 18th Street, New York, NY 10011

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